Microsoft CMO Talks Innovative Marketing Campaigns - From Engagement With Zoella to Utilising Wearables

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Microsoft CMO Talks Innovative Marketing Campaigns - From Engagement With Zoella to Utilising Wearables

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In this podcast, Philippa Snare, CMO, UK at Microsoft, shares some of the marketing initiatives that have helped the company improve sales.Recent popular podcasts in our weekly series include interviews with Jill Chiara, SVP, Data Insights at Forrester, Jonathan Davies, Head of New Market Development at npower, and Kevin Thompson, Vice President Customer Experience and Development at Barneys New York. Today we talk to Philippa Snare, the CMO, UK at Microsoft. In this insightful interview she ta...

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