CX Network Guides
Welcome to our collection of guides exploring essential topics in customer experience (CX). Here you'll find comprehensive guides that delve into all the most important aspects of CX, designed to help businesses and professionals enhance customer satisfaction, loyalty and overall success.
The predictive CX guide
We explore the tools and methods behind predictive CX and how to use predictive analytics to improve customer experiences
The self-service guide
Discover how self-service options drive customer satisfaction and business efficiency
The customer-centric strategy guide
Insights and strategies for implementing a customer-centric approach
The Net Promoter Score (NPS) guide
Get to grips with NPS and its role in measuring customer satisfaction in this guide.
The customer service guide
Everything you need to know about delivering exceptional customer service
The ethical AI guide for customer experience
A guide to ensure your use of AI is responsible and fair
The omnichannel guide
Find out how an omnichannel strategy improves the customer experience
The data science guide for customer experience
How data science is helping CX to drive intuitive personalized customer experiences
The CX Network guide to social shopping
Whether it's TikTok or Instagram, social media is giving experience designers and marketers a new way to connect with consumers
Customer experience in the metaverse: A CX Network Guide
Everything you need to know about the future of customer experience in the digital world
Mastering UX and UI in customer experience: A CX Network guide
CX professionals from Google, Dell, IKEA, Bajaj Allianz and NBC Universal offer advice to ensure your user interfaces drive customer loyalty
Proving ROI in CX: A step-by-step guide for practitioners
How CX leaders can secure budget and prove the ROI of their strategies