How BT Creates a Seamless CX Across the Group
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Andrew Jones is the Managing Director, Group Customer Experience at BT. In an interview at the Customer Experience Exchange Europe he spoke about:
- How they create a seamless customer experience across the entire BT Group
- The biggest challenge to getting that alignment
- The importance of broadening the skill sets of employees so they can provide a better customer service
- How the BT brand is evolving in the digital age
For more from the Customer Experience Exchange Europe also have a look at:
Andrew Jones is the Managing Director, Group Customer Experience at BT. In an interview at the Customer Experience Exchange Europe he spoke about:
- How they create a seamless customer experience across the entire BT Group
- The biggest challenge to getting that alignment
- The importance of broadening the skill sets of employees so they can provide a better customer service
- How the BT brand is evolving in the digital age
Topics:
Customer Experience
Contact Center
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