Customer Experience Automation in APAC
Learn how to deploy automation so your brand can consistently fulfil the bespoke needs of your customers with ease
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Automation
Personalization, the strategy of tailoring a customer’s service according to their preferences, is in no way a new concept.
The challenge lies within delivering tailored experiences at scale. The sheer volume of data points available and the vast amount of individual customers to serve can make it impossible for businesses to manually capitalize on all customer signals.
However, advances in recent years in the field of intelligent automation are empowering APAC brands to democratize the delivery of personalized experiences. Achieving success in this area, however, is no easy feat.
Agility has never been as important to contact centers as it has been in the last year. Those businesses with cloud based infrastructure, a remote working framework and automation practices were in a significantly better position to weather than storm of the pandemic than those without. With this in mind, the 3rd annual CX Network Live: Customer Contact Week ANZ, will be focused on how practitioners can take steps to optimize customer journeys. Sign up now to uncover expert insights on the application of self-service, omnichannel, chatbots, RPA, cloud technologies and remote work. Customer Contact Week Digital ANZ 2021
This guide, brought to you by CX Network and Zendesk, provides tips and tricks from a range of CX experts from the APAC region on how automation can be used to consistently fulfil the bespoke needs of customers with ease.
Download this guide to:
- Learn from industry experts on the best methods for automating customer journeys
- Find out how one firm used automation to safeguard its 92 per cent CSAT score during a Covid-19 triggered enquiry surge
- Discover key automation mistakes to avoid
