How Adidas Canada is using self-service to augment CX across different in-store concepts
Catch up with All Access: Customer Self-Service 2023 and find out how Adidas Canada approaches self-service across different store concepts
03/20/2023
Consumer behaviour is constantly changing and customers are increasingly expecting more from the experiences brands deliver. However, this does not always have to mean increasing touchpoints; self-service can be an effective way of improving experiences and streamlining customer journeys.
In this session from All Access: Customer Self Service 2023 Lesley Hawkins, VP of retail at Adidas Canada, explains how the sportswear giant is approaching customer self-service across different store concepts.
