13 common pain points in customer journeys
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What are the most important issues that you should zero in on when examining your customer journeys? Knowing what to look for first can go a long way toward helping you get jump-started on implementing corrective action.
Based on their experience in conducting customer journey mapping for leading global enterprises, Convergys discovered the following list of the 13 most common pain points that customers encounter in journeys today.
Use this list to target the critical factors that influence customer experience and pinpoint where your weaknesses might be, so that you can prioritise next steps for uncovering and correcting the shortcomings in your customer journeys.