CX TALK: How Sure International Makes Customer Experience Their Differentiator

Contributor:Tania Silva-Jones
Posted: 09/20/2016

Charlotte Dunsterville is the Board Director for Customer Experience at Sure International. In an interview at the Customer Experience Exchange for Telecoms she spoke about:

  • The initiatives they’ve implemented to ensure CX is an differentiator within the company
  • The process of gathering customer feedback and auctioning upon the insight quickly
  • The recurring challenges when developing a great CX strategy
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Contributor: Tania Silva-Jones