5 Important Facts About Your Customers' Digital Journey

Contributor: Zarina de Ruiter
Posted: 06/17/2015
Facts About Your Customers' Digital Journey
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An infographic highlighting the importance of digitalising your customer experience strategy.

Digital is a hot topic within customer experience and marketing at the moment, with Millennials - the largest generation in history and the first true digital generation - becoming a more prominent part of the consumer market with each passing day.

SEE ALSO: How a Digital Mindset Has Created Positive Brand Engagement for Direct Line Group

Yet there seems to be a disconnect between the need for digital and the actual implementation of the corresponding processes. The attached infographic (preview below) shows why there needs to be a change within the industry and a true focus on going digital.

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zarina
Contributor: Zarina de Ruiter