Digital
Digital customer experience is the sum of all interactions and touchpoints a customer has with a brand online. Consumers increasingly rely on digital platforms for shopping, communication, and entertainment, therefore crafting seamless and engaging digital CX has become imperative for businesses.
This encompasses everything from a user-friendly website or app interface to personalized recommendations, efficient customer service chatbots, and streamlined checkout processes. A well-executed digital CX strategy not only enhances customer satisfaction but also drives customer loyalty and advocacy.
Explore how businesses are adapting to digital transformation with the resources below.
A step-by-step guide for customer journey mapping success
January 13 by Darcy AlexanderA guide to the steps required when implementing customer journey mapping
How CES 2023 set the pace for CX innovation this year
January 11 by Melanie MingasFrom inclusive beauty to hyper-personalized travel, CES 2023 showcased many CX advances
How Printemps implemented a virtual store in just 70 days
December 16 by Adam JeffsA look at how Printemps’ innovative virtual store experience was brought to life
CX personalization in APAC report 2022
November 30 by Olivia PowellHow to optimize your customer experience offering by introducing personalization
The 10 sins of ecommerce: backed by data
November 17 by Anna McKibbenThe 10 consumer bugbears for ecommerce merchants to address
Three massive changes coming to consumer payments and banking
October 24 by Adam JeffsFrom official crypto to loyalty, there are three huge changes in the digital finance space
Upgrading CX: Getting the IT crowd on board
October 21 by Georgia LewisTechnology is playing a bigger role than ever in improving customer experience, so securing the buy-in of the IT team is critical for long-term CX success
How OLX Group is using first-party data for product and experience
October 20 by Melanie MingasAhead of her panel discussion at Digital CX, OLX Group’s Monika Tecza talks to us about data, collaboration and third-party cookies
Expert guide: becoming conversational
October 12 by CX NetworkDiscover how conversational customer care can engage your audience, transform brand communications and win loyalty
Magic mirrors and virtual art: modern luxury goes digital
October 11 by Georgia LewisHow Gucci, Shangri-La and Neiman Marcus are taking luxury to another level
How a fashion group founded in 1865 is making waves
October 10 by Melanie MingasThe move is proof the future of online shopping will be anything but two-dimensional
The CX lessons to take from 2022
October 07 by Adam JeffsWith 2022 almost done, CX Network reflects on the predictions that were made last year and the lessons they can teach us for next year