CX personalization in APAC report 2022
Discover the personalization strategies utilized by brands in the Asia-Pacific region to optimize their CX offerings
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Customers are increasingly expecting personalization to be part of customer experience. Research conducted by CX Network for its Customer Experience in Asia-Pacific 2022 report found the number one spend priority for customer experience (CX) practitioners in APAC is customer loyalty and retention, meaning delivering on these expectations is more important than ever.
In this report, CX Network explores how brands across the APAC region are using personalization to enhance their CX solutions and how to avoid the common mistakes companies make when introducing personalized experiences. It contains key insights on implementing personalized CX from Virgin Media, Huawei, HSBC and LivePerson.
Download this report to learn:
- How to leverage CX personalization to increase customer loyalty.
- The common hurdles companies face when implementing personalized CX and how to overcome them.
- How to identify and mine high-quality first-party data sources for conversational AI.
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