Case Study: "Delighting customers is now critical"
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This unique case study gives an inside look into Market America's quest to improve conversion rates through better customer experience.
Customer relationship management
Market America is a major eCommerce-based product brokerage
and internet marketing company specializing in one-to-one
marketing, with more than 6 million customers.
After investing in analytics, the marketing company reached a point where they still sought a greater understanding of customer struggles, user’s psychology to ensure traffic converted more.
This case study explores the several challenges Market America faced on the way to delighting customers and increasing revenue.
Download to access the insight.