Barclaycard's 5 Big Bets of Customer Experience

Contributor: Shay Khosrowshahi
Posted: 03/04/2016

At the Customer Experience Exchange for Financial Services, Shelley Malton, Chief Operations and Technology Officer at Barclaycard, shared 5 tricks that have seen their complaints drop by a staggering 86 per cent and customer advocacy double. Successfully rebuilding their customer culture by combining the efforts of front-line and senior

Barclaycard's 5 Big Bets of Customer Experience.
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shay
Contributor: Shay Khosrowshahi