CX TALK: Digital Transformation Insights From Philips

Posted: 04/13/2017

Vijay Solanki is the Senior Director – Digital Innovation at Philips. In his presentation at the Digital Marketing Exchange he spoke about:

1) Digital innovation: what it is, why it’s important, why you need to do it, and why you need to do more of it
2) Digital transformation: for any element of digital to happens, especially in traditional companies, you need this transformative change
3) Examples of digital innovations within Philips itself

Watch his full presentation below.

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