Human-centered CX: Designing intuitive experiences
Design with empathy to deliver simplicity and build trust
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Human-centered customer experience (CX) is a way for organizations to stand out in the age of artificial intelligence (AI). As people turn to machines to improve efficiency, convenience, and accuracy, they still want companies to connect with them as people. They want to feel nurtured and cared for as customers.
To gain a competitive advantage at a time when advanced technology is ruling CX, companies can take certain steps to build relationships and trust. Gain insight from thought leaders and practitioners at Michael Kors, Walmart Canada, Lowe’s, John Holland Group, Evri and Aston University, and discover how to embed empathy and intuitive design into interactions with customers.
Download this report to learn about:
- Putting empathy into action.
- Understanding real-life examples of human-centered CX.
- Balancing AI application and the human touch.
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