Keynote: Empowering customer experience with predictive analytics
Catch up with the opening keynote from All Access: Predictive CX, featuring Annette Franz
01/24/2024
In today's customer-centric world, personalization has become a key differentiator, with Forrester finding that 74 percent of customers are more inclined to engage with brands that offer tailored experiences.
Delivering the opening keynote at All Access: Predictive CX, Annette Franz, founder and CEO of CX Journey Inc. and author of several books, highlighted the growing importance of using predictive CX capabilities to anticipate customer needs and deliver proactive, personalized interactions.
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