CX TALK: Nordic Choice Hotels’ Digital Retention Strategy

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Theresa Mattison is the Head of Ecommerce at Nordic Choice Hotels. In an interview at the CX Exchange Europe, she spoke about:

  • Attracting and retaining customers through digital channels
  • The implementation of a digital strategy to become stronger in retention
  • How executives can build a case study for a digital strategy
  • Building an emotional connection with customers through digital channels
  • Leveraging the digital service for customer loyalty
  • Whether the Nordics region is on par with Europe, and globally


Watch the full interview below.


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