CX TALK: Nordic Choice Hotels’ Digital Retention Strategy
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Theresa Mattison is the Head of Ecommerce at Nordic Choice Hotels. In an interview at the CX Exchange Europe, she spoke about:
- Attracting and retaining customers through digital channels
- The implementation of a digital strategy to become stronger in retention
- How executives can build a case study for a digital strategy
- Building an emotional connection with customers through digital channels
- Leveraging the digital service for customer loyalty
- Whether the Nordics region is on par with Europe, and globally
Watch the full interview below.