How to Utilise the Cross Conversion Approach

Add bookmark

Interview with, Attila Kun, the Head of Conversion Management at Novomatic.

Attila has adapted Novomatic’s affiliate model to create a new cross-conversion approach that aims to increase customer retention, improve the experience of the customer across multi-channel platforms and promote brand awareness.

Download the interview here


Latest Webinars

Real-time insights that drive action – not just awareness

2026-06-10

11:00 AM - 12:00 PM EDT

Learn how AI surfaces the “so what” behind every signal and triggers cross‑functional action instant...

Why is customer experience still breaking in the age of AI?

2026-05-14

10:00 AM - 11:00 AM EDT

Join this webinar to learn more about how agentic and voice AI are shaking up CX and customer servic...

How to fix disconnected CX with an orchestration layer

2026-05-05

10:00 AM - 11:00 AM EST

Learn why simply reducing tools isn't enough to fix tech stack sprawl, and how to fix it with a CX o...

Recommended