Customer Experience
Customer experience (CX) is the cornerstone of any successful business strategy, encompassing every interaction a customer has with a brand. A positive customer experience is vital for fostering customer loyalty, driving repeat business, and generating positive word-of-mouth referrals.
Businesses that prioritize CX focus on understanding customer needs and preferences to deliver personalized and seamless interactions across all touchpoints. By investing in CX initiatives, businesses can differentiate themselves in competitive markets and build strong relationships with their customer base.
In today's digital age, customer experience extends beyond individual transactions to encompass the entire customer journey. From initial awareness and consideration stages to post-purchase support and follow-up, each interaction contributes to shaping the overall perception of a brand. Learn about all the latest developments in customer experience design and management with the resources below.
Expert insights on channel integration in CX
February 23 by CX NetworkHow integrated customer service can drive agent satisfaction, customer delight and business growth.
Global state of CX automation in APAC in 2022
February 22 by CX NetworkDiscover how to use automation to eliminate customer pain points and provide 24/7 customer service and insights from brands including Ikea, Sephora and Lenovo.
11 podcasts to keep your CX game sharp
February 21 by Melanie MingasTune in to fine tune your strategy with CX Network’s round-up of the most original and educational CX podcasts
Escalating ROI in customer services trends
February 21 by CX NetworkLearn how brands are measuring financial benefits from customer experience initiatives and gather tips on building CX business cases.
2022 Report on customer experience in asia-pacific region
February 20 by CX NetworkDiscover more about the primary trends impacting CX professionals in APAC and what CX features APAC brands are investing in.
How Sephora uses digital channels to deliver on customer centricity
February 17 by CX NetworkCX Network looks at how Sephora is making life easy for customers with its upgraded omnichannel retail proposition
Predictive CX in APAC market
February 14 by CX NetworkA deep dive into how APAC brands are capitalizing on the growing number of digital consumers with sophisticated experience management techniques such as predictive CX.
Better customer protection with biometric authentication
February 10 by CX NetworkDiscover the quick and frictionless authentication of voice biometrics with insights from Citi Singapore, Mastercard, Experian and Econet Wireless.
2023 Global Contact Center Trends
February 08 by CX NetworkDiscover how the contact center can drive customer loyalty in 2023
The CX super skills you and your team need in 2023
February 02 by Melanie MingasCX Masterclass facilitator David Hicks explains the CX skills that will be in demand in 2023
2023 Global Consumer Trends Report
February 02 by CX NetworkHow to to focus your CX efforts to win customer loyalty in the year ahead
What is customer loyalty? The CX Network Guide
January 31 by CX NetworkCX Network explains why customer loyalty should be at the heart of your business model