Leveraging data analytics for contact center optimization
Benchmark your organization’s use of data analytics for contact center optimization
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Customer data is a goldmine of insights that can be used to predict behaviors and needs, while informing an organization on how its products, services, employees and other brand differentiators resonate with those customers.
Yet according to market research conducted by CX Network and Sprinklr, 79 percent of organizations in the Asia-Pacific region are using multiple tools to understand customer data, impacting operational efficiency as well as overall CX.
Featuring insights and case studies from boAT, Humm Group, New Balance and Sprinklr, the research report Leveraging data analytics for contact center optimization provides a benchmark for contact center operators in the Asia-Pacific region to compare their current position and assess how other organizations are upgrading and investing in advanced data capabilities for the contact center.
Download this report to discover:
- How conversational analytics and predictive intelligence are transforming customer communications.
- How your organization’s approach to contact center optimization compares to others in the region.
- How much your competitors plan to invest in contact center capabilities.
