Mastering omnichannel journeys to increase conversion in the age of convenience
Learn from MQ Qureshi of Ford Motor Company
04/25/2025
Designing customer journeys that convert is the ultimate goal for MQ Qureshi, currently head of Direct-to-Consumer Strategy and Sales for BlueCruise at Ford Motor Company. He joined All Access: Digital CX to explain how to explore strategies for aligning teams, optimize resources and ensure consistent CX across channels.
In addition, he offered tips on overcoming omnichannel challenges and measuring what matters. Watch this session to gain insight on omnichannel and the customer journey, find out how to measure the true impact of your digital CX efforts and develop skills to focus on meaningful engagement.
