Senior Vice President, Experience Design Bank of America
with a mom who was an artist and a dad who was a businessman, Jarrod was
predestined to be a designer. Earning formal degrees in psychology and design,
for the past two decades, Jarrod has been working professionally as a designer
and learning how to design better, products and services by understanding the
people for which we are designing. Cutting his teeth in graphic design, he has
embraced the growth journey of the practice of design. A journey where he has
had the opportunity to design multi-sensory experiences, brand identity
systems, publications, websites, native apps, web-software, services, product
design teams, and human-centered design models for multi-functional design
engagement at scale. For the last seven years, Jarrod has been working to scale
the human-centered design approach within Fortune 100 companies such as IBM,
USAA and Bank of America. He has learned the importance of building a strong
design culture, leading interdisciplinary teams, facilitating design workshops
with a broad set of stakeholders focused on determining and framing a problem,
aligning a team, and moving towards a goal to deliver valuable customer
experiences. He is a devout believer in human-centered design, design thinking,
agile methodologies and is continually working to provide delightful product
experiences that have a positive impact while seeking to learn from those
around him who are on the same journey.
Check out the incredible speaker line-up to see who will be joining Jarrod.
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