The Invitation-Only Meeting for Customer Experience Executives in Banking, Financial Services, and Insurance in North America
June 2-3 2025
| The Camby, Phoenix, USA
Mark Krebs
VP Global Sales Celebrus
Mark Krebs has more than 20 years in executive-level sales, business development, and operations roles – with experience building companies and taking products to market. As Global Vice President, Sales at Celebrus, Mark will focus on managing and driving growth across the Americas by expanding and securing new business, supporting key partnerships, and managing key accounts. He’s committed to helping organizations leverage better data to support key business initiatives.
CX Exchange for BFSI West Day 1
12:30 PM PARTNER PRESENTATION: Uncover Your Data Gaps: How To Fix The Fractures In Your Digital Identity Data Workflows & Unleash The Best CX
Many financial organizations have goals for improving Customer Experience (CX) across their websites and mobile apps. To do this effectively, brands must build better approaches to understanding and remembering consumers and their preferences, even when they aren’t logged in.
While that is the utopia, the reality is that many FIs will take different paths as they sort out the gaps, challenges, and roadblocks they face when trying to build a program focused on building better experiences for their consumers.
This session will give you some insight into:
• The pitfalls and challenges brands face as they try to go from crawling to running in the CX space
• Stories from the field looking at 3 different types of CX improvements while using a few different technology platforms, and key learnings
• Key takeaways for how to think about best solving for and ensuring that your CX goals are never hindered by bad data or limited technology
Check out the incredible speaker line-up to see who will be joining Mark.
Download The Latest AgendaIn Partnership With:
QUESTIONS?
Address: IQPC Ltd, 129 Wilton Road,
London SW1V 1JZ
Telephone: +44 (0) 207 368 9484
Fax: 44 (0) 207 368 9301
Email: exchangeinfo@iqpc.com
©2025 IQPC. All rights reserved.
