Sanghee Lee

General Manager Global AI Business Strategy Sendbird

18 June 2025 | Main Conference Day 1

11:40 AM From Experimentation to Impact: How Leading Brands Are Deploying AI Agents at Scale

As many enterprises remain stuck in the PoC phase of GenAI adoption, some CX leaders are already moving beyond experimentation—transforming AI agents into powerful, scalable solutions that deliver measurable business impact. In this session, hear key lessons from successful deployments that are redefining what’s possible in AI-enabled customer experience. 

 

  • Turning Potential into Practice: What sets successful AI agent deployments apart from ongoing pilots and internal tests 
  • Laying the Operational Foundation: Critical processes, teams, and governance models that enable real-world execution 
  • Building for Scale: Capacity-building strategies and cross-functional alignment needed to sustain transformation 


Check out the incredible speaker line-up to see who will be joining Sanghee.

Download The Latest Agenda