The Customer Relationship Management Academy of Asia (CRMAA) is a global consulting and business association for CRM and CX businesses and professionals with the innovative and avowed aim of developing the Customer Centric Cultures in the industry across Asian countries for their expansion and the better understanding of the underlying principles of CRM and CX. It is a strategic think-tank cum interactive network, educational platform, advisory, consulting, and accreditation and certification forum geared towards constantly improving the calibre of industry professionals by connecting talented individuals, leading companies, and diverse ecosystems to accelerate our members’ successful business transformation. With more that 8000 members in the community we are exclusively developing the CX talent and skills required by the Industry.