Mindy Teo, Vice President, Brand & Marketing at The Ascott
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Mindy Teo

Vice President, Brand & Marketing
The Ascott

Check out the incredible speaker line-up to see who will be joining Mindy.

Download The Latest Agenda

Main Conference Day Two

Wednesday, September 25th, 2019

1:40 PM PANEL: Reviewing Channel Effectiveness & Prioritisation in an Omni-Channel Era

        Mapping your channel strategy according to customer segments, behaviors and preferences
        Assessing channels ROI considering factors such as engagement, customer resolution and channel effectiveness
        Making the case for keeping to traditional channels vs. digital channel migration vs. omnichannel