The CX Asia Excellence Awards is Asia's pinnacle of recognition for outstanding customer experience achievements. Join us in celebrating the best practices and transformative strategies that have elevated the CX landscape across the region.

What's Inside the Brochure:

• Discover the 2026 Categories: Learn about the new and exciting categories for the upcoming awards, including the groundbreaking Diversity & Inclusion Excellence award.
• Understand the Submission Process: Find out how to submit your organisation's outstanding CX initiatives for consideration.
• Learn About the Judging Criteria: Discover the rigorous standards that our esteemed panel of industry experts will use to evaluate submissions.

Download the brochure now to learn more about the CX Asia Excellence Awards 2026 and start your journey towards recognition.

Gain Exclusive Insights into Emerging Trends, Priorities, and Technologies Shaping Customer Experience

The E_BOOK delivers critical insights to help you:

Understand The CX Conundrum: Navigate the complexities of shifting brand loyalties, economic uncertainties, and the AI revolution.

Benchmark Your Maturity: See how your organization stacks up against peers: 37% are still Reactive, focused only on addressing customer complaints.

Master Personalization: Learn how industry leaders are creating meaningful experiences without crossing the line into privacy concerns.

Bridge the Tech Gap: Discover which departments must collaborate more effectively to achieve successful customer transformation, like you can integrate the AI without loose the human conections (page 8).

Who are the professionals: What skills and expertise they have for you to make the most of this even. Action the Top Trends: Implement best practices for AI, data analytics, real-time insights, and more.

Inside, you'll discover:

• Data-Driven Strategies: Statistics from Qualtrics and other leading research firms on consumer behavior and CX best practices.
• Real-World Examples: Case studies from innovative companies like Tokopedia and UPS, showcasing their success in enhancing customer satisfaction and loyalty.
• Key Priorities for next year: What leaders are focusing on. Improving customer satisfaction, and increasing the value
• A Roadmap for Success: Actionable insights you can implement immediately to drive measurable results.

In recent times, we’ve seen the effects of a global pandemic, inflation-led economic uncertainty, and the rise of AI. With responses from 23,730 consumers across 23 countries/regions, Qualtrics’ new Global Consumer Trends Report outlines what businesses can expect next in 2025.

With less money in consumers’ pockets, a hyper-competitive landscape, and the continual decline of customer feedback, forging genuine lasting connections with your customers is more important than ever. This report will equip you with the insights and advice you need to do exactly that, setting you up for business success in 2025 and beyond.

In this ebook you'll learn:

• The five consumer trends shaping 2025
• What it means for businesses, including the opportunities and the risks ahead
• Expert advice on how to navigate the findings

Download the eBook today!

The report is provided by Qualtrics, a Foundation Event Partner at CX Asia Week 2024.

Partner with CX Asia Week 2026 – Where CX, Contact Centre & Marketing Leaders Invest

You’re here because you're already considering it—and for good reason. CX Asia Week is where APAC’s most influential CX buyers, innovators, and decision-makers converge.

• 14 Years of Excellence: Asia’s longest-running CX conference
• 200,000+ CX Leaders: Global reach through our CX Network community
• Top Industry Voices: Senior leaders from Financial, Healthcare, Retail industries, and more
• 90% End-User Attendance: Premium networking with a focused audience
• 12 Years of CX Excellence Awards: Honouring Asia’s top CX innovators

Who will be there: 

• 250+ CX, Contact Centre, Marketing & Digital Transformation Leaders
• 75% Senior-level Decision Makers: SVPs, Directors, Heads, C-Level
• Industries: BFSI, Telecom, Retail, Healthcare, Manufacturing, Public Sector, and more
  

Download the CX Asia 2026 Sponsorship & Exhibition Guide > Discover the full range of commercial opportunities, audience breakdown, branding options, and investment tiers.

Discover how leading organizations are tackling these critical CX challenges:

• Customer pushback against AI-only interactions (64% prefer human service)

• Balancing cost savings with maintaining customer trust

• Avoiding bias and errors in AI-powered customer data analysis

• Seamlessly integrating human oversight in AI-driven processes

• Implementing effective service recovery when digital solutions fall short

• Navigating regulatory compliance and ethical concerns in AI adoption

• Addressing the lack of organization-wide AI governance (48% of companies)

Learn from real-world case studies, including UnionBank's successful 60% digital service adoption and insights from industry leaders at Mastercard, Bumrungrad International Hospital, and Singapore Tourism Board.

Don't miss out on these critical insights for your 2025 CX strategy. Download now!

Discover Who's Attending CX Asia Week

Get exclusive access to the attendee list for CX Asia Week, Asia's leading customer experience event. See which industry giants and rising stars will be there. Identify potential partners, clients, and speakers. Don't miss this opportunity to connect with the CX elite.

Check out the attendee list now and start planning your strategy!

Relive the Experience Revolution - Discover the Insights and Innovations from CX Asia Week 2025

CX Asia Week 2025 was an unforgettable journey through the ever-evolving landscape of customer experience. We brought together 200+ CX leaders from across the region to explore the latest trends, share best practices, and forge lasting connections.

What You'll Find Inside:

• Key Takeaways: A summary of the most impactful sessions and discussions.
• Industry Insights: Expert opinions on the future of CX and Marketing.
• Event Highlights: A recap of the exciting activities and networking opportunities.
• Audience Insights: A deep dive into the attendee demographics and interests.

Download the Report Now and Discover What You Missed

The AI-Human Balance: Your Key to Customer Trust 

CX people are facing a critical moment:

• 64% of customers prefer no AI in service interactions

• 48% of enterprises lack GenAI governance frameworks

• 60% digital adoption achieved by leading banks using AI + human touch

The Challenge: Customers demand efficiency but distrust pure AI solutions. How can you help your clients strike the perfect balance?

Download Our Exclusive Report to Discover: The growing demand for AI tools with built-in human escalation

Are you ready to position your brand at the forefront of Asia's rapidly evolving Customer Experience landscape?

The E-book is a Benchmarking Report for CX Asia Industry that delivers the insights you need to connect with key decision-makers and drive business growth.

• 58% of CX leaders are adding VoC tools in 2025. Is your solution ready?
• 77% need better Data & IT collaboration. Can you bridge the gap?
• +$700M revenue potential for companies investing in CX. Be their trusted partner!