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How to Provide a Generationally Targeted Customer Experience

Zarina de Ruiter | 07/07/2015

Baby Boomers, Generation X or Millennials, how do you provide an excellent service to each of these groups of customers?

We've spoken extensively about Millennials in recent months, as this influential generation is a powerful consumer in today's market.

SEE ALSO: 4 Ways to Create a Great Customer Experience for Millennials

However, this generation is of course not the only potential consumer base; from Baby Boomers to Generation X, and including Millennials as well, the attached infographic (preview below) highlights what each of these groups are looking for and how you can cater to them.

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