How to tackle CX's biggest challenges in 2016

What are the biggest challenges within customer experience today, and how can you tackle them?

Our Global State of Customer Experience 2016 report highlights key CX trends, challenges and investments for the next 12-18 months, as well as providing insights into the digital transformation of organisations, and who the industry leaders are.

For this Market Report, we’re delving deeper into the topic of customer experience challenges, as well as providing expert advice from the likes of the CMO of Forrester, the Head of Customer Experience at O2 and the Director of Customer Advocacy at F-Secure Corporation. They discuss where these challenges align with their own experiences and share top tips for overcoming them.