The PXO's Handbook: Reflections on Patient Experience, Digital Transformation, and What's Next

The PXO's Handbook: Reflections on Patient Experience, Digital Transformation, and What's Next

In this 2025 edition of The PXO’s Handbook, Crystal Broj, Chief Digital Transformation Officer at the Medical University of South Carolina, reflects on the evolving role of patient experience in a rapidly digitising healthcare landscape. From overcoming legacy barriers to integrating technology with empathy, she offers practical insights for PXOs navigating the demands of modern care delivery.