Entrepreneur Sarah Curran, Managing Director of Shop Direct's luxury fashion and beauty website Very Exclusive, spoke to CX Network at last year's Customer Experience Exchange for Retail to discuss all aspects of CX in retail.
The interview covers the differences between brick & mortar stores and operating online, to the most effective way to map a customer journey online – check out the video below!
For more thought leadership and opportunities to connect with global CX leaders, make sure to check out the Customer Experience Exchange for Retail 2015! The exchange is an invitation-only forum, which brings together 60 C-level & VPs/Directors of Customer Experience, Marketing, eCommerce and Retail from Fortune 500 retailers. It takes place in London from 6 - 8 July 2015.