Asia's #1 Customer Experience
Leaders Platform
16 - 19 June 2026 l Amara Sentosa, Singapore

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Nadiya Omar

Brand Ambassador We Love MarTech

• Exploring how CMOs are aligning brand, product, digital and service functions to create cohesive journeys that convert and retain

• Leveraging customer insight, AI and cross-functional collaboration to move from influence to tangible commercial impact

• Connecting brand promise with operational delivery to strengthen trust, accountability and long-term customer value

• Generating campaign variations aligned to brand guidelines and audience-specific formats

• Testing AI-produced content in-market to validate engagement and ROI before scaling

• Embedding human oversight to maintain authenticity, tone consistency and regulatory compliance

• Developing governance frameworks that prevent misuse and protect brand reputation

Exploring how organisations can maintain customer trust when deploying AI across both customer experience and marketing functions
Establishing clear guardrails around AI usage, including human oversight, accountability, and decision traceability
Ensuring transparency in customer-facing interactions without undermining confidence or experience quality
Building AI literacy across teams to enable responsible adoption and better decision-making at scale

Check out the incredible speaker line-up to see who will be joining Nadiya.