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The Total Economic Impact of the smg360® CX Solution

CX Network | 08/11/2021

With organizations continuing to ramp up investments in their experience management strategies, the onus is on brands to choose an ROI-driven solution that delivers consistent and significant impact across the enterprise.

SMG recently commissioned Forrester Consulting to conduct a Total Economic Impact study of SMG’s customer experience solution to identify the real-world ROI customers can see through their CX programs.

Based on client interviews and data validations, this Forrester TEI study details the tangible business outcomes achieved by clients leveraging the smg360 CX solution.

Download the full study to discover how SMG's customer experience solution:

  • Contributed to a 551% return on investment 
  • Reduced labor turnover costs by $2.8m
  • Instilled process improvements leading to cost reductions of $800,000
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