At the CEM Telecoms Global Summit 2016 in London, Stijn Marten, CMO of VikingCo, presented an insightful session on communicating with customers the Mobile Viking Way.
The organisation's community-driven approach to customer experience is driving disruption in the market and setting the standards high for other companies. Watch his full presentation below, in which he highlights examples of how their mobile revolution hands ownership back to the customers, and how they ensure a seamless customer experience across all customer contact channels.