Despite early limitations, first-generation AI applications have proven their value, particularly in the contact center. But as the next generation of capabilities emerges, CX leaders need a clear roadmap toward an AI-powered future that can deliver richer more connected experiences.
With case studies from Coca-Cola, Helpline and Rabobank, this whitepaper from Genesys explores the evolution of AI and the growing role it plays in enriching human connections and delivering superior CX.
Drawing on insights from early AI deployments, it sets out what is possible at present, offers guidance for implementation and explains four key strategies for AI success.
Download this whitepaper to discover:
- Critical lessons from first-generation AI deployments.
- Key strategies for AI success today.
- Targeted use cases that leading brands have already employed — and succeeded with.
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