Shalini Seneviratne

Shalini Seneviratne

Marketing Director of Baby and Child Care Kimberly-Clark

17 June 2026 | Main Conference Day 1

2:10 PM From Campaigns to Culture: How to use Creators, Communities and AI to Power Social First Marketing

  • Exploring how AI is accelerating social first marketing and how that enables brands to be embedded in culture
  • How to use AI to decode social signals in real time, identify emerging cultural moments and respond with relevance at speed
  • Understanding how to leverage creators and culture the entire marketing funnel to drive business impact 

Check out the incredible speaker line-up to see who will be joining Shalini.

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