Asia's #1 Customer Experience
Leaders Platform16 - 19 June 2026 l Amara Sentosa, Singapore
Leaders Platform
Razvan Paraschiv
Head of Marketing Systems & Operations Airwallex17 June 2026 | Main Conference Day 1
4:50 PM Operationalising AI to Drive Marketing Performance Across the Entire Customer Lifecycle
- Integrating AI models into existing workflows to accelerate decision-making and reduce manual processes
- Linking AI outputs directly to commercial KPIs such as conversion, revenue and cost efficiency
- Ensuring responsible data governance to build internal confidence and customer trust
- Testing predictive models in controlled environments before scaling organisation-wide
Check out the incredible speaker line-up to see who will be joining Razvan.
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