Asia's #1 Customer Experience
Leaders Platform
16 - 19 June 2026 l Amara Sentosa, Singapore

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Ananditha Mayasari

Assistant Vice President and Head of Marketing Kopi Kenangan

• Adapting communications to the behaviours, preferences and cultural nuances of mobile-first audiences

• Integrating social commerce, messaging apps and live shopping as core journey components

• Ensuring consistency in tone, offer logic and experience between retail, app, web and social

• Evaluating which channels most effectively drive discovery, conversion and long-term engagement

Check out the incredible speaker line-up to see who will be joining Ananditha.