Adelise Ashdown

Adelise Ashdown

Regional Global Head of Marketing, Brand & Client Experience Lead (APAC) Jones Lang LaSalle

18 June 2026 | Main Conference Day 2

2:40 PM Panel Discussion | Enhancing Real-Time Customer Support Journeys Through Marketing–CX Alignment in an Omnichannel World

  • Bridging marketing and service teams to deliver consistent messaging and experiences across social, messaging, web, app and contact centre touchpoints
  • Deploying proactive communications through customers' preferred channels to anticipate needs, reduce inbound enquiries and improve resolution outcomes
  • Embedding feedback loops and behavioural insights to refine high-impact journey moments and strengthen engagement across the customer lifecycle
  • Evaluating the impact of seamless omnichannel experiences on satisfaction, loyalty, repeat purchase and long-term customer value 

Check out the incredible speaker line-up to see who will be joining Adelise.

Download The Latest Agenda