Katja Forbes

Head of Client Experience Standard Chartered Bank

Katja is a seasoned leader in the digital industry with a proven track record of driving growth and innovation. As an expert in areas such as CX, UX, data science, and product design, as well as emerging technology, she is a highly sought-after keynote speaker. She has been recognised as one of the top 50 Australian professionals, Top 10 Women Disrupters and as one of Westpac/Australian Financial Review's '100 Women of Influence'.

Currently, as Head of Client Experience at Standard Chartered bank, she leads a team to create high-impact products and services that promote financial inclusion and contribute to a net-zero carbon future. She has also served as an International Director and Vice President on the Global Board of the Interaction Design Association (IxDA) and is a Certified CEO.

As a published author and regular media commentator, she is not only known for her professional achievements but also for her determination and sense of purpose as a thought leader and inspiration for women around the world.

20 November 2024 | Main Conference Day 1

4:40 PM Fireside Chat | Marketing and CX: Symbiotic Relationship OR Uncomfortable Bedfellows?

Let us deep dive into how marketing and CX leaders can work with each other to serve the entire flywheel of the customer journey, what points of discord might arise and how we can work around them.

  • Enhancing the entire customer journey by integrating marketing efforts with CX strategies to create a seamless and engaging customer-centric ecosystem
  • Mitigating points of discord by fostering open communication, setting clear goals, and ensuring all stakeholders put customers first
  • Prioritising collaboration, data sharing and ensuring a unified approach

21 November 2024 | Main Conference Day 2

Check out the incredible speaker line-up to see who will be joining Katja.

Download The Latest Agenda