The CX Technology Opportunity Map: Asia 2027

Asia Pacific's CX leaders are no longer asking whether to invest in AI. They're asking how to scale it. With 32% of CX budgets in the region going to AI-powered CX technology over the next 12 months, this report maps where that spending is heading and what's holding buyers back.

Inside, you'll find:

Six technology areas shaping customer experience across Asia, from agentic AI and conversational self-service to omnichannel contact centres and personalisation
The "readiness gap" between what customers and CX leaders expect and where organisations are today
What buyers look for before they invest, and the questions they'll ask you
Market-by-market signals across Singapore, India, the Philippines, Thailand, South Korea and Australia
An inside look at CX Asia Week 2027 and the CX Asia Excellence Awards

Written for technology and solution providers who want to understand Asia's CX buyers and meet them.

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Asia's #1 Platform for Customer

Experience&Contact Centre Leaders

15 - 18 June 2027 l Amara Sanctuary Sentosa, Singapore

The CX Technology Opportunity Map: Asia 2027

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