Reports

Hyper-Personalisation at Scale with Predictive and Generative AI

Hyper-Personalisation at Scale with Predictive and Generative AI

Dive deep into the world of predictive and generative AI, the driving forces behind unprecedented levels of customisation. Gain a comprehensive understanding of how AI technologies empower businesses to scale their data analytics in real-time, eliminating data silos and uncovering actionable insights. Get inspired from success stories from big brands that showcases the remarkable impact of AI-driven personalisation on customer service and loyalty so that you can emulate it for your own. Don’t miss out on this opportunity to stay ahead of the curve in the rapidly-evolving AI-scape.

Delivering Lasting Impressions through Consistent Digital Marketing Channels

Delivering Lasting Impressions through Consistent Digital Marketing Channels

Taking a leap into the digital realm and seamlessly blending traditional and digital marketing channels, the center captivates diverse audiences. Leveraging the power of social media, digital platforms, and visually striking content, they ignite engaging conversations and cultivate curiosity. The goal is to create not just momentary interactions, but enduring memories that underscore Science Centre Singapore's role as a hub of innovation and discovery.

Insights from Asia’s CX Leaders

Insights from Asia’s CX Leaders

Unlock valuable insights from CX leaders across Asia!

We surveyed attendees at CX Asia Week 2023 to gain valuable insights into their customer experience (CX) strategies.

Discover who's shaping the CX landscape, where CX investments are headed in 2024, and the top challenges and budgets surrounding CX technology adoption.

Download this report and gain a competitive edge by understanding the current state of CX in Asia!

CX Asia Week 2023 - Post Show Report

CX Asia Week 2023 - Post Show Report

Held on 20 – 23 November 2023, CX Asia Week 2023 welcomed over 180 CX leaders from across the Asia region at the Grand Copthorne Waterfront, Singapore. These CX leaders engaged in intriguing discussions on Championing Customer Intelligence & Loyalty to Do More with Less.

On top of case studies and thought-provoking panel discussions, our attendees also took networking to the next level with our speed networking sessions and interactive discussion groups. We also held our flagship CX Asia Excellence Awards Ceremony on 21 November 2023, where the industry gathered to celebrate the achievements and commitment of every CX leader in the region.

In this report, you will find more highlights from CX Asia Week 2023, insights into our audience and more. Thank you for joining us once again, and we look forward to welcoming you again in 2024!

The Future of CX

The Future of CX

In a fast-paced environment where customer loyalty is closely tied to personalised and seamless interactions, staying ahead of the curve is a strategic imperative. In fact, those businesses that stay agile in response to emerging CX dynamics are better positioned to enhance customer satisfaction, drive growth, and secure a resilient market presence.

This eBook explores the key factors and trends forming the path to the future for customer experience. With insights from McDonald’s, AB InBev, BT Group, Electronic Arts and The NTWK, this eBook covers consumer expectations, how to change the game through personalisation and the power of data for CX.

Download this eBook to find out about:

  • The rise of the connected customer and what it means for your business.
  • Why the convergence of AI and data is enabling organisations to capture and deliver on expectations.
  • How AI can interpret and impute data gaps to address holes in customer personas.
Next in CX: Change Champions, Challenges and Connections

Next in CX: Change Champions, Challenges and Connections

The past few years have been marked by significant changes in customer dynamics and market landscapes, encompassing political tensions impacting supply chains, global inflation, and workforce reductions. Businesses have grappled with adapting to these shifts alongside managing internal uncertainties.

CX leaders now confront a dual challenge of addressing internal business complexities and meeting heightened customer expectations. The focus is on enhancing customer satisfaction and loyalty through seamless, personalized experiences.

The recent CX Asia Week 2023, held from 20-23 November, provided a platform for attendees to explore innovative CX strategies and discuss navigating these challenges in the current economic landscape.

Discover the findings from CX Network Asia's recent polling and benchmarking activity. Explore the current state of CX leaders as they navigate key areas such as the significance of personalization, staying ahead in the digital realm, top investments in CX technologies, and the ongoing challenges in balancing technology and human elements.