Stuart Trevor

Founder, ex-CEO AllSaints

Agenda Day 2

A truly customer-obsessed culture doesn’t happen by accident - it’s created, modelled and reinforced within the very fabric of the business.

Retailers where the C-suite champions the customer consistently outperform those driven only by product or trading priorities.

• Setting the tone across store, digital, product and operational teams to ensure shared ownership of the customer experience

• Shifting focus from individual team KPIs to wider business CX targets to ensure the customer is at the centre of every conversation

• Introducing performance metrics that reward satisfaction as they would sales

Check out the incredible speaker line-up to see who will be joining Stuart.

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