Bas Karsemeijer

Head of Data Hema

Bas is passionate about customers, data, technology and analytics. By working in retail for years on both client and consultancy side and he always aimed for the same goal; serve customers by listening, knowing and understanding them by using data and technology. Last year he joined HEMA in their journey to become more data driven. He leads the data science and data management team.

Check out the incredible speaker line-up to see who will be joining Bas.

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