Customer centricity is critical to the growth of any organization. It is impossible to become an industry leader if your brand fails to listen to its customers.
Overall customer preference and loyalty is built on the smaller interactions between your company andyour customer – from learning about your products, to purchasing and to fixing support issues. These transactional moments demand transactional feedback.
This ebook discover how to get started with one of the most common types of feedback: transactional Net Promoter Score® (NPS).
Download this eBook to learn about:
- What is NPS?
- Value of transactional feedback
- Designing your first transactional NPS project
- How to identify which parts of the customer journey need improvement
- Building more loyal customers and capturing more market share