Vaughn van Bosch

Head of Digital Celcom Axiata Berhad

Pre-Conference Workshops

Monday, September 23rd, 2019

12:30 PM Workshop B: Driving a Customer-Centric Transformation

How can you truly instil a customer-centric culture across your employees and stakeholders? Join this workshop to explore strategies that work – from getting boardroom buy-in to developing the right trainings and rewards to embed customer-centricity.
 
·         Prioritising customer centricity in the boardroom and demonstrating ROI
·         Creating internal awareness on the importance of customer-centricity
·         Developing structural trainings to develop the right mindset and behaviour
·        Assessing outcomes and devising customer-centric incentives to and empower and inspire

Main Conference Day Two

Wednesday, September 25th, 2019

3:50 PM Optimising Digital ROI through Targeted, Personalised Customer Interactions

●        Designing a targeted digital experience for your digital audience
●        Narrowing your digital engagement KPIs to focus on improvement areas
●        Extracting valuable insights from digital channels and interactions to map out your next action steps

Check out the incredible speaker line-up to see who will be joining Vaughn.

Download The Latest Agenda

In Partnership With :

CX Network

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