Sanchita Ray

Head of User and UX Research Lazada

21 November 2024 | Main Conference Day 2

5:20 PM Enhancing Customer Experience Through Experience Design

  • Utilising user research and analysis to gain insights into customer preferences, behaviors, and pain points, informing the design process
  • Implementing intuitive and user-friendly interfaces that prioritize ease of use, accessibility, and seamless interactions to enhance the overall customer experience
  • Maintaining consistent design elements, visual identity, and branding across different touchpoints, establishing a cohesive and recognizable customer experience

Check out the incredible speaker line-up to see who will be joining Sanchita.

Download The Latest Agenda