Resilient Retail. Powered By The Customer
Achieving Unified Commerce For A Future Beyond Meeting The Customer Where They Are
September 23-24 2025 | Hyatt Regency, Jersey City, New Jersey

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Ashley Jacobs

Vice President Retail Kendra Scott

Agenda Day 2

12:05 PM THINK TANK – LESSONS FROM THE YELLOW THREAD: INVESTING IN SMALLER MOMENTS FOR BIGGER IMPACT IN CX

In a world of big-picture strategies and constant CX noise, it’s easy to feel overwhelmed about where to begin to make a meaningful impact. While large-scale transformation is important, lasting change can often start small, with intentional and human moments that resonate deeply with customers.

In this interactive think tank, participants will explore the mindset of Kendra Scott's ‘The Yellow Thread’, going beyond expectations by finding powerful opportunities in the smallest, most personal gestures. Identify practical ways to cut through the clutter and create meaningful moments that leave lasting impressions.

Check out the incredible speaker line-up to see who will be joining Ashley.

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