Marcus Tengler

Marcus Tengler

VP Real Estate & Store Concepts MediaMarktSaturn
Marcus Tengler

Since July 2023, Marcus Tengler has been Vice President Real Estate & Concepts at MediaMarktSaturn Retail Group. He joined the company in 2009 and has held several international leadership positions, including Managing Director of MMS Retail Cooperation, Vice President of New Formats and Managing Director and COO of MediaMarkt Turkey. Earlier in his career, he held various management roles at Bang & Olufsen Central Europe, as well as working as a consultant. He is an INSEAD alumnus and holds an MBA.

Agenda Day 2

11:30 AM Keynote Case Study: The Store P&L Is Broken: From Point of Sale to Value-Creation Platform

Retailers are no longer optimising stores as individual sales channels, but redefining and measuring the value of physical retail in an increasingly interconnected ecosystem where stores contribute far beyond the transaction itself. This session explores how physical retail creates value across customer journeys, services, supplier partnerships and future sales, and why retailers need a new commercial steering model.

• Redefine the role of physical stores to unlock greater value across the wider retail ecosystem.

• Measure store contributions beyond direct sales to support more informed investment and resource allocation decisions.

• Adopt a new commercial steering model that reflect the impact of physical retail across customer journeys, services, partnerships, and future purchases

Check out the incredible speaker line-up to see who will be joining Marcus.

Download The Latest Agenda