My name is Susie Higgs and I am the Head of Customer Experience for the Cineworld Group. 

According to my results from the ‘Gallup Strength-Finder’, I am a “positive activator and communicator who maximises the best out of people” and am a “real WOO!” (Wins Others Over)

I have a genuine passion for delivering great customer experiences through both new and tried and tested means. Over the past twenty-five years, my career in customer services has given me the chance to work for top brands including American Express, lastminute.com and for the last five years, Cineworld.

I have been fortunate to travel the world during my earlier years within the travel industry, and had the opportunity to be part of the online digital boom which helped me to discover innovative ways to create a great customer experience - with passive customer input successfully increasing customer loyalty towards and the value of the brands I have worked with.

One of my most successful challenges and achievements has been building customer service contact centres in the UK, Europe, India and USA.

Aside from loving my job and my customers, I am fortunate to have a wonderful family, husband and two boys – when I am off duty I like nothing more than family events, travelling the world, watching my children grow-up and just enjoying life.